{"id":4998,"date":"2021-05-25T13:45:14","date_gmt":"2021-05-25T11:45:14","guid":{"rendered":"https:\/\/magicscript.co.uk\/magic-shopping\/"},"modified":"2021-05-25T14:13:00","modified_gmt":"2021-05-25T12:13:00","slug":"magic-shopping","status":"publish","type":"page","link":"https:\/\/magicscript.co.uk\/de\/magic-shopping\/","title":{"rendered":"Magic Shopping"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4998\" class=\"elementor elementor-4998 elementor-4199\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1d8a65 elementor-hidden-phone elementor-section-height-min-height elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"d1d8a65\" data-element_type=\"section\" data-settings=\"{&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c8d9fe6\" data-id=\"c8d9fe6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8fe5773 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8fe5773\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-717a3e6\" data-id=\"717a3e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0de9db9 elementor-align-left elementor-widget elementor-widget-raven-heading\" data-id=\"0de9db9\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h2 class=\"raven-heading raven-heading-h2\"><span class=\"raven-heading-title\">Was ist Magic Shopping?<\/span><\/h2><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c850a elementor-widget elementor-widget-text-editor\" data-id=\"d1c850a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<h4>Magic Shopping ist ein Algorithmus f\u00fcr die Steuerung der Google Shopping Kampagnen &#8211; mithilfe unseres Attributionsmodell, Magic Linear, mit der Nutzung der Daten \u00fcber den Margen der einzelnen Bestellungen.<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79fc2ff elementor-widget elementor-widget-spacer\" data-id=\"79fc2ff\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfa28f1 elementor-align-center elementor-widget__width-auto elementor-widget elementor-widget-raven-button\" data-id=\"dfa28f1\" data-element_type=\"widget\" data-widget_type=\"raven-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\">\n\t\t\t<a class=\"raven-button raven-button-link elementor-animation-shrink\" href=\"#mehr\">\n\t\t\t\t<span class=\"raven-button-content\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"raven-button-text\">\n\t\t\t\t\t\tMehr erfahren\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05bcd83 elementor-align-center elementor-widget__width-auto elementor-hidden-phone fancyk elementor-widget elementor-widget-raven-heading\" data-id=\"05bcd83\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><p class=\"raven-heading raven-heading-p\"><a href=\"https:\/\/magicscript.co.uk\/de\/fallstudien\/\"><span class=\"raven-heading-title\">Sehen Sie sich die Ergebnisse aus der Praxis an<\/span><\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9bf6009\" data-id=\"9bf6009\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b1bb9d elementor-widget elementor-widget-jet-inline-svg\" data-id=\"7b1bb9d\" data-element_type=\"widget\" data-widget_type=\"jet-inline-svg.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-inline-svg jet-elements\"><div class=\"jet-inline-svg__wrapper\"><div class=\"jet-inline-svg jet-inline-svg--custom-width\"><div class=\"jet-inline-svg__inner\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 794.4 521.89\"><defs><linearGradient id=\"ec78cee5-9f5a-4bfb-969a-58a9bcc8d660\" x1=\"374.7\" y1=\"282.59\" x2=\"375.25\" y2=\"283.11\" gradientTransform=\"matrix(161.47, 0, 0, -94.44, -60462.99, 27038.17)\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#fff\" stop-opacity=\"0\"><\/stop><stop offset=\"0.97\" stop-color=\"#628b50\"><\/stop><\/linearGradient><linearGradient id=\"b27a4fa0-4606-47d2-b528-e2346a2e2c35\" x1=\"374.55\" y1=\"282.57\" x2=\"375.12\" y2=\"283.05\" gradientTransform=\"matrix(153.17, 0, 0, -96.62, 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style=\"fill:#f7931e\"><\/path><path d=\"M343.65,3.51V28.45a3.52,3.52,0,0,0,7,0V3.51a3.52,3.52,0,0,0-7,0Z\" style=\"fill:#f7931e\"><\/path><path d=\"M368.59,20.71V34a3.52,3.52,0,0,0,7,0h0V20.71a3.52,3.52,0,0,0-7,0Z\" style=\"fill:#f7931e\"><\/path><ellipse cx=\"255.78\" cy=\"218.89\" rx=\"6.23\" ry=\"8.72\" style=\"fill:#7c5050\"><\/ellipse><ellipse cx=\"314.5\" cy=\"238.22\" rx=\"6.23\" ry=\"8.72\" style=\"fill:#7c5050\"><\/ellipse><ellipse cx=\"276.77\" cy=\"261.66\" rx=\"23.2\" ry=\"29.29\" transform=\"translate(-87.97 371.35) rotate(-60.13)\" style=\"fill:#ea7171\"><\/ellipse><ellipse cx=\"271.58\" cy=\"265.52\" rx=\"23.2\" ry=\"29.29\" transform=\"translate(-93.92 368.79) rotate(-60.13)\" style=\"fill:#f7aaaa\"><\/ellipse><circle cx=\"257.72\" cy=\"261.59\" r=\"5.58\" style=\"fill:#7c5050\"><\/circle><circle cx=\"280.85\" cy=\"268.66\" r=\"5.58\" style=\"fill:#7c5050\"><\/circle><path d=\"M695.47,294a1.56,1.56,0,0,1,0-1.71c.32-.59-8.49-2.34-8.16-2.95.42-1.46-5.25-1.76-4.85-3.21-14.86-6.59-17.9-8.86-29.2-19.78L542.47,342l43.37,23.67,108.9-68.4C694.94,296.15,695.18,295,695.47,294Z\" style=\"opacity:0.3199999928474426;isolation:isolate;fill:url(#e0eda792-3766-4e16-84e7-8b2362442edb)\"><\/path><path d=\"M644.61,206.21s3.68-7,8.84-4.38,8.34,7,15.3,4.38,11.3-17.15,15.93-15,7.48,5.91,5.37,13.2-1.17,8.92,1.87,9.89-8,11.71-16.7,9.37S644.61,206.21,644.61,206.21Z\" style=\"fill:#f2ae16\"><\/path><path d=\"M652.51,228.71s-22.75,24.3-17.71,50,63.76,27.89,72.2,8,.49-47.15-12.4-56.62c0,0,10.63-11.3,6.25-18.93s-11.5,6.42-15.35,4.43,8.35-25-5-26-9.85,23.69-15.49,22.45-15.89-12.79-20.46-5.93S655.65,221.14,652.51,228.71Z\" style=\"fill:#ffd008\"><\/path><path d=\"M694.62,230.3s10.64-11.3,6.26-18.93c-1.13-2-2.34-2.48-3.78-2.34,3.3,5.81-2.9,12.06-7,16.4a35.28,35.28,0,0,0-5.31,5.41c-3.61,5.9.25,10.52,4,15.09a41.39,41.39,0,0,1,8.46,16.4c4.14,17.11-4.13,31.64-17.44,37.73,12.72-.85,24-5.25,27.37-13.12C715.45,267.09,707.49,239.79,694.62,230.3Z\" style=\"fill:#f2ae16\"><\/path><path d=\"M692,225.85A67.21,67.21,0,0,1,654.83,223c-4.26-1.54-6.09,5.25-1.87,6.77a74.17,74.17,0,0,0,40.91,2.86C698.32,231.71,696.4,224.94,692,225.85Z\" style=\"fill:#c64f14\"><\/path><path d=\"M688.34,266.35c-.84-4-4.69-5.77-8.44-6.14a10.23,10.23,0,0,0-1.75,0v-11.3a13,13,0,0,1,2.67.56c1.61.54,2.53-1.95.91-2.48a11.71,11.71,0,0,0-3.58-.47v-4.15c0-1.38-2.63-1.92-2.65-.21s0,3,0,4.5a12.23,12.23,0,0,0-2.55.42v-4c0-1.68-2.68-1.92-2.65-.21s0,3.28,0,4.92c-6,1.95-11,6.05-7,11.72a8.49,8.49,0,0,0,7,3.51v11.72c-1.85-.16-3.68-.4-5.42-.65s-1.9,2.34-.21,2.64a44.15,44.15,0,0,0,5.63.54v5.42c0,1.8,2.62,1.92,2.65.21s0-3.73,0-5.58h2.76c0,2.72,0,5.41.16,8.13,0,1.69,2.7,1.92,2.65.21,0-2.88,0-5.74-.18-8.62C684.57,276,689.79,273.26,688.34,266.35Zm-19.5-6.5q-6-.75-.68-8.36a16.77,16.77,0,0,1,2.11-1.08v10a6.19,6.19,0,0,1-1.43-.54Zm4-10.47a13.73,13.73,0,0,1,2.54-.49v11.53c-.85,0-1.69.18-2.51.21.07-3.78,0-7.5,0-11.25Zm.13,25.43V263.09l2.48-.14c0,4,.14,7.94.24,11.92-.85-.07-1.8,0-2.72-.07Zm5.34-.35c0-3.87-.16-7.76-.21-11.72H679c4,.28,5.88,1.08,5.74,5.25s-2.37,5.72-6.37,6.47Z\" style=\"fill:#4a9e18\"><\/path><\/g><\/g><\/svg><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee34c43 elementor-hidden-tablet elementor-reverse-mobile elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee34c43\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-05d8c63\" data-id=\"05d8c63\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d8ecf2e elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8ecf2e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a6f3064\" data-id=\"a6f3064\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28fa976 elementor-mobile-align-center elementor-align-left elementor-widget elementor-widget-raven-heading\" data-id=\"28fa976\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h2 class=\"raven-heading raven-heading-h2\"><span class=\"raven-heading-title\">Was ist Magic Shopping?<\/span><\/h2><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92f5308 elementor-widget elementor-widget-text-editor\" data-id=\"92f5308\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<h4>Magic Shopping ist ein Algorithmus f\u00fcr die Steuerung der Google Shopping Kampagnen &#8211; mithilfe unseres Attributionsmodell, Magic Linear, mit der Nutzung der Daten \u00fcber den Margen der einzelnen Bestellungen.<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a34ab6 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"3a34ab6\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9472bb elementor-align-center elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget elementor-widget-raven-button\" data-id=\"b9472bb\" data-element_type=\"widget\" data-widget_type=\"raven-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\">\n\t\t\t<a class=\"raven-button raven-button-link elementor-animation-shrink\" href=\"#mehr\">\n\t\t\t\t<span class=\"raven-button-content\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"raven-button-text\">\n\t\t\t\t\t\tErfahren Sie mehr\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-424ebc0 elementor-align-center elementor-widget__width-auto fancyk elementor-widget elementor-widget-raven-heading\" data-id=\"424ebc0\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><p class=\"raven-heading raven-heading-p\"><a href=\"https:\/\/magicscript.co.uk\/de\/fallstudien\/\"><span class=\"raven-heading-title\">Sehen Sie sich die Ergebnisse aus der Praxis an<\/span><\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7b488d0\" data-id=\"7b488d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c76307 elementor-widget elementor-widget-jet-inline-svg\" data-id=\"9c76307\" data-element_type=\"widget\" data-widget_type=\"jet-inline-svg.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-inline-svg 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style=\"fill:#4a9e18\"><\/path><\/g><\/g><\/svg><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4774d24 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"4774d24\" data-element_type=\"section\" id=\"mehr\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17afad4\" data-id=\"17afad4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1101f15 elementor-widget elementor-widget-spacer\" data-id=\"1101f15\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-074d7c6 elementor-widget elementor-widget-heading\" data-id=\"074d7c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Warum entstand Magic Shopping?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97c0afa elementor-widget elementor-widget-text-editor\" data-id=\"97c0afa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Die Steuerung Google Search Ads an die Marge haben wir Ihnen schon in der Sektion Magic Margin vorgestellt. Unser weiteres Ziel war, die Marge Steuerung auch in Google Shopping zu implementieren. Aus der Praxis wissen wir, dass eine komplexe Steuerung durchgef\u00fchrte unter der Kontrolle eines Algorithmus und eines Menschen h\u00f6here Effektivit\u00e4t, schnelleres Wachstum und niedrigere Fehlerrate bringt.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b5214bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b5214bc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-50cd811\" data-id=\"50cd811\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div 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d=\"M40.4,72.13c2-2.45,7.53-6.13,6.86-17.34-.15-2.38,1.06-7.28,4.32-9.61,7.77-5.57,13.83.16,11.13,4s-4.2,5.6-4.2,5.6,9.34,15.75,4.2,22.08C58.14,82.48,32.27,82.48,40.4,72.13Z\" style=\"fill:#24285b\"><\/path><path d=\"M58.62,88.19a10.55,10.55,0,0,1,9.21-10.11c3-.3,6.5.68,10,4.62,6.57,7.36,12.41,25.93,15.38,36.65a4.07,4.07,0,0,0,5,2.82,4.13,4.13,0,0,0,2.11-1.42l21-27s4.2-6.8,6.57-5.28-2.77,5.28-2.77,5.28,4.18,1.08,2.77,5.13-21.81,40.66-29.8,42.16C83.14,143.89,57.12,117.35,58.62,88.19Z\" style=\"fill:#f4a28c\"><\/path><path d=\"M41.49,144.24H84.24L91,203.41,34.36,220.3Z\" style=\"fill:#24285b\"><\/path><path d=\"M121.72,238.74s-8.58-2.34-10.46-10.35c0,0,13.32-2.69,13.7,11Z\" style=\"fill:#e94435;opacity:0.5799999833106995;isolation:isolate\"><\/path><path d=\"M122.84,237.89s-6-9.5-.71-18.4c0,0,10.13,6.43,5.63,18.4Z\" style=\"fill:#e94435;opacity:0.7300000190734863;isolation:isolate\"><\/path><path d=\"M124.34,237.89s3.16-10,12.77-11.92c0,0,1.79,6.52-6.22,12Z\" style=\"fill:#e94435\"><\/path><path d=\"M118.09,237.67l1.74,11.93,11,.05,1.62-11.91Z\" style=\"fill:#24285b\"><\/path><\/g><\/g><\/svg><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a0bd044\" data-id=\"a0bd044\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50cc0ce elementor-align-left elementor-widget elementor-widget-raven-heading\" data-id=\"50cc0ce\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h2 class=\"raven-heading raven-heading-h2\"><span class=\"raven-heading-title\">Gemeinsame Attributen in der Steuerung aufgrund der Marge bei Search-, Display-, und Shopping-Kampagnen:<\/span><\/h2><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d7e8ca elementor-widget elementor-widget-text-editor\" data-id=\"2d7e8ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<ul>\n<li>Magic Shopping kann ein Attributionsmodell nach Ihrer Wahl benutzen.<\/li>\n<li>Was wir brauchen, ist ein t\u00e4glich aktualisiertes Feed mit ID Nummer der Bestellung und mit der Marge der Bestellung.<\/li>\n<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-afb34ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"afb34ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ec0f3f8\" data-id=\"ec0f3f8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2426f51 elementor-widget elementor-widget-jet-inline-svg\" data-id=\"2426f51\" data-element_type=\"widget\" data-widget_type=\"jet-inline-svg.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-inline-svg jet-elements\"><div class=\"jet-inline-svg__wrapper\"><div class=\"jet-inline-svg jet-inline-svg--custom-width\"><div 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transform=\"translate(32.052 32.733)\"><\/path><path class=\"l\" d=\"M267.009,247.441s-6.8-10.752-.808-20.8c0,0,11.466,7.285,6.371,20.824Z\" transform=\"translate(33.48 31.297)\"><\/path><path class=\"g\" d=\"M268,246.384s3.6-11.361,14.453-13.5c0,0,2.038,7.367-7.027,13.539Z\" transform=\"translate(34.211 32.365)\"><\/path><path class=\"i\" d=\"M262,244.19l1.979,13.5,12.427.047,1.827-13.481Z\" transform=\"translate(33.184 34.302)\"><\/path><path class=\"e\" d=\"M222.822,162.11S213.03,185.675,183,182.571l.82,5.739,33.146,1.851.714-6.793Z\" transform=\"translate(19.657 20.248)\"><\/path><\/g><\/svg><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ea2a86b\" data-id=\"ea2a86b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a63716 elementor-align-left elementor-widget elementor-widget-raven-heading\" data-id=\"5a63716\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h2 class=\"raven-heading raven-heading-h2\"><span class=\"raven-heading-title\">Unterschieden in der Steuerung aufgrund der Marge bei Search-, Display-, und Shopping-Kampagnen:<\/span><\/h2><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d053b12 elementor-widget elementor-widget-text-editor\" data-id=\"d053b12\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Der Hauptunterschied ist, dass bei Magic Shopping nicht m\u00f6glich ist , benutzen Feed mit ID von Bestellungen und Margen in der Zeitspanne letztes Jahr. Was ist eigentlich der Fall bei Magic Margin. Einerseits scheint es als ein Problem zu sein, aber wir nahmen es als eine Herausforderung. Wie gelang uns diese Angelegenheit zu l\u00f6sen? Shopping hat niedrigere Volatilit\u00e4t als Search oder Display Kampagnen, deshalb ist es auch stabiler. Von dem Moment an, wenn Magic Shopping implementiert wird, werden die Margen im Google Ads gesammelt. Dann warten wir ungef\u00e4hr zwei Wochen, bevor wir mit der Steuerung beginnen.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fd1ecc elementor-widget elementor-widget-text-editor\" data-id=\"8fd1ecc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Im Vergleich zu Magic Margin k\u00f6nnen wir bei Magic Shopping nicht direkt mit dem Storno einer Bestellung durch Feed Updates arbeiten, weil das Feed nicht benutzt wird. Feeds lassen sich aber r\u00fcckw\u00e4rts importieren, und zwar in zweifacher Weise. Die Wahl der Methode h\u00e4ngt von dem Typ des E-Shops ab:<\/p>\n<ul>\n<li>Wir k\u00f6nnen einen Storno mit der Versp\u00e4tung eines Tages importieren, so sollten die allerersten Storni gedeckt werden.<\/li>\n<li>Andere M\u00f6glichkeit ist Import von schon abgeschlossenen Bestellungen.<\/li>\n<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6701846 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6701846\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-93ed8c4\" data-id=\"93ed8c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4177f30 elementor-widget elementor-widget-jet-inline-svg\" data-id=\"4177f30\" data-element_type=\"widget\" data-widget_type=\"jet-inline-svg.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-inline-svg jet-elements\"><div class=\"jet-inline-svg__wrapper\"><div class=\"jet-inline-svg jet-inline-svg--custom-width\"><div class=\"jet-inline-svg__inner\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 276.26 310.2\"><g id=\"adb71a4d-f287-4b67-beea-fe02c96e1270\" data-name=\"Layer 2\"><g id=\"ff1fcd3f-aacc-4dbf-8f6c-b15c5cd68461\" data-name=\"Layer 1\"><path d=\"M93.9,107.36s-44.95,5.24-61,17.52S20,156,72.24,146.09,93.9,107.36,93.9,107.36Z\" style=\"fill:#e94435\"><\/path><path d=\"M93.9,107.36s-44.95,5.24-61,17.52S20,156,72.24,146.09,93.9,107.36,93.9,107.36Z\" 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218.08) rotate(-76.57)\" style=\"fill:#ffd200\"><\/rect><path d=\"M138.86,136.76c-4.14-15.11,14-26.35,25.85-16,5.65,4.94,10.47,11.28,11.92,19.17,4.2,22.66,17.63,42.37-2.93,55.79s-69.24-16.36-69.24-16.36l6.7-12.16s24.36,9.65,39.47,8.8C161.05,175.39,144.7,158.1,138.86,136.76Z\" style=\"fill:#fff;opacity:0.30000001192092896;isolation:isolate\"><\/path><path d=\"M110.27,168.69a15,15,0,0,0-3.2-6.26c-2.64-3.15-3.53-4.55-7.16-4.48s-4,13.41,6,18.59Z\" style=\"fill:#f4a28c\"><\/path><path d=\"M142,209.62s-10.81,44.88,10.84,63.75l-7.63,7.14s-28.06-16.29-32-61Z\" style=\"fill:#24285b\"><\/path><path d=\"M69.68,81.59l4.51,8-33,52c-5.1,8-17.8,4.7-17.92-4.8,0-4.38,1.33-9.66,5.24-15.89C42.69,98.25,69.68,81.59,69.68,81.59Z\" style=\"fill:#e94435\"><\/path><rect x=\"71.11\" y=\"62.11\" width=\"2.35\" height=\"12.35\" transform=\"translate(-4.98 130.87) rotate(-82.38)\" style=\"fill:#c9c9c9\"><\/rect><rect x=\"77.67\" y=\"50.77\" width=\"2.35\" height=\"12.35\" transform=\"translate(-18.19 63.54) rotate(-39.73)\" style=\"fill:#c9c9c9\"><\/rect><rect x=\"85.69\" y=\"52.7\" width=\"12.35\" height=\"2.35\" transform=\"translate(29.73 140.38) rotate(-84.7)\" style=\"fill:#c9c9c9\"><\/rect><path d=\"M88,209.62s-11.09,41.9,10.78,72.79l8.83-.42s-12.8-41.8,6.22-57.09l28.2-15.27Z\" style=\"fill:#24285b\"><\/path><\/g><\/g><\/svg><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5a1d88d\" data-id=\"5a1d88d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ee2535 elementor-align-left elementor-widget elementor-widget-raven-heading\" data-id=\"8ee2535\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h2 class=\"raven-heading raven-heading-h2\"><span class=\"raven-heading-title\">Was ist noch f\u00fcr eine erfolgreiche Steuerung notwendig?<\/span><\/h2><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d26c25 elementor-widget elementor-widget-text-editor\" data-id=\"7d26c25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Abgesehen von oben genannten Anforderungen brauchen wir auf der Seite der Klienten noch Custom Dimension (User-Level Scope) in Google Analytics hinzuf\u00fcgen und realisieren. Das wird Click ID genannt. Dank diesem Click ID k\u00f6nnen wir die Marge von Bestellung mit dem Klick verbinden und der Klick zu der Quelle im Konversionspfad zuweisen. Folglich importieren wir die Margen in Google Analytics, die wir anschlie\u00dfend bei den Berechnungen in Algorithmen nutzen.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa4aadb elementor-section-height-min-height elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"fa4aadb\" data-element_type=\"section\" data-settings=\"{&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6d1d88e\" data-id=\"6d1d88e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-597688a elementor-align-center elementor-widget elementor-widget-raven-heading\" data-id=\"597688a\" data-element_type=\"widget\" data-widget_type=\"raven-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\"><h4 class=\"raven-heading raven-heading-h4\"><span class=\"raven-heading-title\"><h2>Ist es f\u00fcr Sie interessant?<\/h2>\r\nM\u00f6chten Sie mehr erfahren?<\/span><\/h4><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5571ac2 elementor-align-center elementor-widget elementor-widget-raven-button\" data-id=\"5571ac2\" data-element_type=\"widget\" data-widget_type=\"raven-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-widget-wrapper\">\n\t\t\t<a class=\"raven-button raven-button-link elementor-animation-shrink\" href=\"https:\/\/magicscript.co.uk\/de\/kontakt\">\n\t\t\t\t<span class=\"raven-button-content\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"raven-button-text\">\n\t\t\t\t\t\tKontaktieren Sie uns\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Was ist Magic Shopping? Magic Shopping ist ein Algorithmus f\u00fcr die Steuerung der Google Shopping Kampagnen &#8211; mithilfe unseres Attributionsmodell, Magic Linear, mit der Nutzung der Daten \u00fcber den Margen der einzelnen Bestellungen. Mehr erfahren Sehen Sie sich die Ergebnisse aus der Praxis an Was ist Magic Shopping? Magic Shopping ist ein Algorithmus f\u00fcr die [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Magic Shopping - MagicScript<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/magicscript.co.uk\/de\/magic-shopping\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Magic Shopping - MagicScript\" \/>\n<meta property=\"og:description\" content=\"Was ist Magic Shopping? Magic Shopping ist ein Algorithmus f\u00fcr die Steuerung der Google Shopping Kampagnen &#8211; mithilfe unseres Attributionsmodell, Magic Linear, mit der Nutzung der Daten \u00fcber den Margen der einzelnen Bestellungen. Mehr erfahren Sehen Sie sich die Ergebnisse aus der Praxis an Was ist Magic Shopping? Magic Shopping ist ein Algorithmus f\u00fcr die [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/magicscript.co.uk\/magic-shopping\/\" \/>\n<meta property=\"og:site_name\" content=\"MagicScript\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-25T12:13:00+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\">\n\t<meta name=\"twitter:data1\" content=\"3\u00a0Minuten\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/magicscript.co.uk\/#organization\",\"name\":\"MagicScript\",\"url\":\"https:\/\/magicscript.co.uk\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/magicscript.co.uk\/#logo\",\"inLanguage\":\"de\",\"url\":\"https:\/\/magicscript.co.uk\/wp-content\/uploads\/2021\/01\/magic-ico.png\",\"width\":512,\"height\":512,\"caption\":\"MagicScript\"},\"image\":{\"@id\":\"https:\/\/magicscript.co.uk\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/magicscript.co.uk\/#website\",\"url\":\"https:\/\/magicscript.co.uk\/\",\"name\":\"MagicScript\",\"description\":\"Bidding Algorithms for online ads auctions\",\"publisher\":{\"@id\":\"https:\/\/magicscript.co.uk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/magicscript.co.uk\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/magicscript.co.uk\/magic-shopping\/#webpage\",\"url\":\"https:\/\/magicscript.co.uk\/magic-shopping\/\",\"name\":\"Magic Shopping - MagicScript\",\"isPartOf\":{\"@id\":\"https:\/\/magicscript.co.uk\/#website\"},\"datePublished\":\"2021-05-25T11:45:14+00:00\",\"dateModified\":\"2021-05-25T12:13:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/magicscript.co.uk\/magic-shopping\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/magicscript.co.uk\/magic-shopping\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/magicscript.co.uk\/magic-shopping\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/magicscript.co.uk\/de\/\",\"url\":\"https:\/\/magicscript.co.uk\/de\/\",\"name\":\"Domovsk\\u00e1 str\\u00e1nka\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/magicscript.co.uk\/magic-shopping\/\",\"url\":\"https:\/\/magicscript.co.uk\/magic-shopping\/\",\"name\":\"Magic Shopping\"}}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/pages\/4998"}],"collection":[{"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/comments?post=4998"}],"version-history":[{"count":7,"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/pages\/4998\/revisions"}],"predecessor-version":[{"id":5027,"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/pages\/4998\/revisions\/5027"}],"wp:attachment":[{"href":"https:\/\/magicscript.co.uk\/de\/wp-json\/wp\/v2\/media?parent=4998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}